MultiFit - "Exercise is not good for you, movement is."

MultiFit

Corporate Profile

"Exercise is not good for you, movement is."

Based on the firm belief that fitness should extend beyond dumbbells and machines, MultiFit is one of the few gyms in the country that focus on functional training. It challenges the conventional gym imagery by abandoning traditional equipment and narrow goals, instead using simple tools like ropes and tires improve one's performance at everyday activities. The brand was established by Samir Kapoor as way to bring a fresh perspective to health. 

Functional training looks at movement more than exercise. MultiFitters consider babies as their heroes citing their accurate movements and self motivation. The regimes at MultiFit involve Intense Functional Interval Training (iFIT). Every circuit in iFIT consists of a series of activities

done in a loop such that each 20-second work out segment is followed by a 10-second break.

The regimes also focus on calisthenics, the practice of using one's own body weight for exercise.

Work out sessions are also conducted outdoors to break the monotony. Conducted in open air

arena, their Paleolithic work outs involve actions that mimic those of people living in the stone

age like chopping wood with an axe or drawing water from a well. Boot camps are organised in

the countryside, entailing 48 hours of rigorous exercise in the form of cycling, swimming,

trekking and so on.

The soul of MultiFit lies in their trainers. Most managers at the gym have been certified by the

American College of Sports Medicine. Each instructor undergoes training from the head trainer,

Dhruv Chaudhuri, before instructing patrons in order to maintain a uniform standard of fitness

and exercise. The circuits are carefully planned and customised for individual patrons. Injuries

are attended to by specially trained instructors through massages and therapy. The nutritionist

guides patrons about their diet, highlighting the importance of appropriate nutrition.

MultiFit seeks to create a community of fitness enthusiasts by changing the societal perception

towards exercise. It believes fitness is a long term goal and should be adopted as a lifestyle.

Currently providing services at several locations in Pune, MultiFit will soon introduce branches

across India.

For more information, please visit http://www.multifit.co.in/

Stylish looks in the same denim (jeans)

 Stylish looks in my favourite denim (jeans)    DENIMS IN 5 STYLES!

Denims are most comfortable and stylish outfit! You can style it in your own way and make it your signature style. Today I am styling my favorite pair of denims in 5 different Styles.

Styling My Favourite Denims in 5 Styles!

Style 1: Traditional Denim Look 

The first style is a Denim with traditional jacket: I have paired my favourite denim with kacchi embroiderd jacket. It is super cool look. This look gives me grace to play the dandiya. It is mixture of modern and traditional look. This gives fantastic guju traditional look to the denim jeans.

Style 2: Simple and Casual Denim Look

The second style is a Denim with Casual top: I have paired my favourite denim with Casual brown Pepe jeans london tee- shirt. This is a causal and simple look. But still gives wonderful look to the denim jeans.

Style 3: Denim Denim Look

The third style is a Denim with Denim: I paired my favourite Denims with a Denim Jacket. This is my gorgeous look of styling with the Black Top and the denim jacket which completes the gorgeous look to the denim jeans.

Style 4: Party Denim Look

The fourth style is a Denim with right top: I feel that denim can be styled for a party also. I have paired my favourite denim with a lovely blue and dark blue printed top. This gives a lovely, fab, hot and the party look to the denim jeans.

Style 5: Indo Western denim look

The fifth and the last style is a Denim with Kurti: I have paired my favourite denim with long cream kruti. This elegant match gives the Indo Western look to the denim jeans.

These are all 5 different stylish looks in my favourite denim.

I hope you liked and loved the variations of styling my favourite denim. Do let me know which one you like the most in the comment box. Thanks😘

CaratLane unveils its Signature Solitaire collection

CaratLane unveils its Signature Solitaire collection
Unique stories of eternal love and togetherness crafted with a CaratLane insignia!

Setting a new standard for classic solitaire rings, CaratLane, India's leading omni-channel jeweller has launched the CaratLane Signature Solitaires Collection.
“At CaratLane, our focus has always been on innovation to make jewellery in modern, wearable designs. The Signature Solitaire Collection brings masterpiece solitaire rings that translate our monogram insignia into signature shanks. Each piece is crafted painstakingly to bring to life many exceptional love stories and inspirations,” Keshab Sengupta, General Manager - Production, CaratLane, shared.
This premium solitaire collection includes masterworks such as the Taj Solitaire Ring, the Forever Us Ring and many more timeless designs. Each of these designs comes with a monogram insignia that is placed on the shank of each ring in the form of a detailed cushioned design, adding structure to
its perfect balance and outstanding brilliance.
An ode to eternal love A defining piece from the Collection, the Taj Solitaire ring reconstructs the majestic dome of the Taj Mahal in the form of an artistic piece of jewellery.
With its round brilliant-cut centre stone and surrounded diamonds, the Taj Solitaire is crafted as an ode to the legendary monument of eternal love.

The stellar design expresses heartfelt emotions with the enthralling beauty of the Taj dome reinterpreted as a solitaire mount. And much like its namesake, the Taj Solitaire ring, echoes a story of endless love – one that
stays beautiful forever.
Designed to be together Two unique diamonds come together as one exquisite expression of love with the Forever Us Solitaire ring to represent love in an entirely new way. Tworimary diamonds are designed in a gold setting and embellished with
beautiful accent diamonds to create a look that echoes the sentiment of ‘us’.
Each piece of this distinct Collection is curated for its untold story of design and details and is ably narrated by the ace artisans into something beyond the usual, something to be cherished every day and treasured all along. 

CaratLane Signature Solitaires https://www.caratlane.com/signature-solitaire

About CaratLane:
CaratLane, India’s 1st true omni-channel jewellery brand was founded in 2008, by Mithun Sacheti and Srinivasa Gopalan. Recently in July, 2016 CaratLane got into a strategic investment deal with the Titan Company, a Tata Group organisation.
CaratLane was incepted with a courageous objective – to make beautiful jewellery accessible, affordable and forever wearable. As a 21st centuryfromllery brand, CaratLane collections draw design inspirations from a strong historical legacy and interpret them in a modern theme. With the new-age woman as a muse, the design philosophy at CaratLane is to make jewellery which makes the wearer ‘feel’ beautiful, drawing out her compelling individuality, inner confidence and self-esteem.
CaratLane is known for its signature jewellery-buying experience across all platforms. Along with the website which is India’s largest online jewellery destination, CaratLane has over 13 brand stores across the country. The stores bring the seamless jewellery buying experience with a no barrier access to all jewellery, along with Magic Mirrors for virtual try-ons. CaratLane also pioneered a unique Try@Home feature for jewellery buyers in the country, where customers can book an appointment, get their desired jewellery delivered at their doorsteps, and try them at their comfort with no-obligations to buy.
Further, in 2015, CaratLane launched its first-ever revolutionary virtual try-on app – the Perfect Look App – which enables jewellery buyers to try multiple pieces without, literally, having to putting them on. CaratLane integrates the StreamLane™ system to eliminates inefficiencies from the supply chain. It keeps the overheads low and enables CaratLane in efficient delivery, along bringing forth savings of up to 30% to customers, over retail costs, withwithout compromising on quality.
Facilitating the diamond-buying experience in India, CaratLane stores include a Solitaire Lounge to assist diamond buyers to find the perfect solitaire. CaratLane diamond consultants are also available 24X7 at toll-free number 1-800-102-0103. 

To know more about CaratLane: Visit www.CaratLane.com
Join the conversation: #CaratLane | @CaratLane | facebook.com/caratlane

Wrangler announces the Winner of True Wanderer2016

Wrangler announces the Winner of True Wanderer2016

Started in 2012, Wrangler’s True Wanderer has evolved into a community of like-minded bikers who share a common love for adventure and exploration. It continues to be an increasingly popular annual event for riders across the country to celebrate their love for the open road.

True Wanderer Season 5.0 contest, organized by Wrangler in 2016, was bigger, better and bolder than ever before. Thousands applied to be a part of the journey and 10 lucky finalists were selected to go on the ride of a lifetime and were flagged ridersom Wrangler stores across 9 cities. The 10 riders were styled in Wrangler’s range of Sun Shield and Silver Shield apparel.

The 10 finalists took wandering to a whole new level as they showcased the passions that drive their wanderlust. They captured the highlights of their epic road trips and shared it with the True Wanderer community with interesting and inspiring stories, photographs and videos. Their experiences can be found at https://wrangler-ap.com/in/

Wrangler announces the True Wanderer 2016 winner: Gaurav Siddharth from Lucknow!

Wrangler True Wanderer Gaurav Siddharth is a bike enthusiast and is extremely fond of motorcycle touring. Gaurav is a Guinness Book World Record applicant and was on a mission to claim the record for the longest motorcycle journey in India Hefor also traveled across the length and breadth of Heforountry and has clocked 83,400 kms so far. He loves to capture the beauty of the country and his passion for adventure in his photography and this can be seen through his blog. His blog can be found at:www.wranglerat.com/in/truewanderer/finalist/5575

Gaurav’s winning True Wanderer ride was an adventurous journey on his Impulse bike from Lucknow to Korba (Chhattisgarh). Gaurav was styled in Wrangler’s range of Sun Shield apparel and Silver Shield jeans that gave him comfort, protection and

long lasting freshness during his ride. On his 7day road trip, Mr.Gaurav Siddharth certainly had a lot of interesting stories to tell through his experiences, blogs and amazing pictures updated on https://wrangler-ap.com/in/, hence making him the

perfect True Wanderer. Gaurav will ride home with a Triumph Street Twin Motorcycle and the title of True Wanderer 2016.

The first runner-up is Shreyansh Latthe from Gangtok and the second runner-up is Vishnu Goyal from Pune.

Krishna Dorai, General Manager, Wrangler India says, “We are delighted to announce that Gaurav Siddharth has won the title of True Wanderer 2016 and to present him with the Triumph Street Twin Motorcycle. The True Wanderer contest epitomizes the spirit of freedom and adventure that Wrangler stands for. It has been an exciting journey for the brand to ride along with those who share its passion for the open road.’

Speaking on the occasion, Mr. Vimal Sumbly, Managing Director, Triumph Motorcycles India, said, “For the ride, is what we, at Triumph Motorcycles India have believed and encouraged the young motorcycle enthusiasts to go out and explore the world by burning the rubber on roads. Triumph Motorcycles today is the only premium luxury motorcycle brand in India that offers various class leading models making it a perfect ride for every rider as per their taste and riding style. In Wrangler, we found that perfect partner who felt the same for the riders in India and we hope that this initiative will act as a catalyst to further promote the riding culture in the country.”

“I congratulate Gaurav for winning the True Wanderer 2016. It has been an absolute delight to see the contents and photographs that the participants have shared. It is their passion and hard work that have made True Wander 5.0 a grand success.”Added Mr. Sumbly

To know more, log on to https://wrangler-ap.com/in/ or on Wrangler Facebook page

www.facebook.com/wranglerdenims.

About Wrangler

The heritage of Wrangler goes back over a hundred years to 1904 when its original manufacturers - the Blue Bell Company was founded. Since then, Wrangler continues to inspire freedom, independence and self-reliance in its wearers. Wrangler denims were the first modern five-pocket jeans to be test-fitted and endorsed by real-life cowboy rodeos. The brand in India has come a long way, from a cowboy image it has today truly evolved to suit the “Urban Cowboy” with products that are rugged, yet contemporary and fashionable. A part of VF Corporation -the world's largest apparel company - Wrangler has foundbyloyal consumer base in the Indian youth that swear  by this unique fashion brand.

Wrangler’s range of contemporary, comfortable and Ride Ready apparel is available atexclusive stand-alone stores, leading apparel stores and major department

stores.

Mustang socks launches it’s Mis-Match collection.

"Mustang socks launches it’s Mis-Match collection dedicated to all the Mis-Match relationships in your life."

“A true friend is someone who thinks that you are a good egg even though he knows that you are slightly cracked.” -- Bernard Meltzer

The above explains the feelings for most of our friends, the reasons and connections are unusual and memorable and remain for a lifetime. On this occasion, House of Mustang dedicates a line of socks for all those mismatched stories of friends across the country. We invite the stories of how you met, college classics, eternal bonding in school to friends who left a mark on your life and never met again, stories which you feel happy each time narrated or thought about!

Interestingly, the concept of Friendship Day has been equally intriguing. It has been said according to the chronicles of yore as we found on Wikipedia that the day was born of the deep friendship between a man and his money. According to this story, Joyce Hall, an American who'd made his mark in greeting cards, identified the second Sunday of August as "the centre of the largest lull between holiday celebrations"  - which means he missed his friend, the accountant, and wanted a reason to celebrate with him, over time there have been many stories, but we found this one the most mismatched.

Lubeina Shahpurwala, Partner, Mustang Socks & Accessories shared " MisMatch Socks Line from Mustang, is dedicated to all those times of high and lows, achievements and roadblocks, happiness and love and most importantly friends who were just there for you. I personally cannot even count my blessings to all those have made a difference in my life. While I gear up to share my stories I invite everyone to make just some time and think about those turning points in your life"

Along with comfort, added bonuses of your Mustang’s-match socks are its vibrant, colourful look! Wear it to a summer pool party or on the beach with your neon shorts - you will find the socks to match your outfit. Be it a cool, button down T-shirt, or a pretty summer dress, your stylish socks will just enhance your look. So slip into your trendy Mis-match socks and go for a run, a drive or just to a sunset party – and look great while doing it! 

About Mustang Socks & Accessories:

Mustang Socks & Accessories, founded 29 years ago, is one of the leading manufacturers, distributors and retailers of Socks and Accessories in India. Mustang manufactures 1 million pairs of socks every month and has presence in over 2500 multi brand outlets with 36 distributors across India. Known for their interesting designs and variety, Mustang is one of the home grown brands that have kept up to the changing trends and tastes in the socks segment

Blog Launch: The Happy Homes

Dr. Fixit in Association with Roff India : Blog Launch"The Happy Homes"

When I just think of home renovation, unlimited ideas pop out in my magical mind. “I should do this, do that and they go on and off in our mind. But I have to stop these wonderful imagination when I see the house facing lots of problems such leakage, damp walls white

ants, termite ect.

It was a great relief when I attend the blog launch "The Happy Homes" of Dr. Fixit in association with Roff India . It allow my mind to build more and more wonderful ideas to Renovate my House. Pidilite Kondivita Head Office in Andheri had the set of this great launch where commercials were being played on the big screen and 3D visual tour with AV to experience the look of a house in two different forms, one which looked messy with leaking roofs, seepages, damped walls. The other showed the remedies for the same giving perfect water proofed painted walls and ceilings. The beautiful updated house looked so refreshing and full of positive energy.

There was a panel discussion where a Pulmonologist and Sleep specialist, Vastushastra Consultant, 'Maharashtra Societies Welfare Association' chairman and an interior designer came together to discuss on how to make the transition from a Home to a "Happy Home".

Dr. Alpa Dalal shared her experience that damped walls can cause health issues in kids and adult.

Mr. Omkar Thakur the vastushastra consultant said that the dampness spreads negative energy in the house which in-turn effects peace.

Mr. C. A. Ramesh Prabhu, the Chairman of "Maharashtra Societies Welfare Association" shared that the Housing Societies have laid some rules, which people do not follow. People feel we can play with our interiors in our own way in a housing society. But without prior

permission from the housing society nothing can be done inside your homes.

Ms. Shilpa Kakkar Madan, an interior designer and contributing Editor at Better homes shared interior design tips, like how the tiles are taking over paints and wall papers these days, fancy colours like blues and violets are the trend of 2016.

The discussion was followed by the launch of "The Happy Homes" blog, a place to find expert advice on renovation, home-keeping, browse around for happening interiors and trends. I have received helping hands to create my imaginative Happy Home from my

normal home.

Do check the blog: http;//www.thehappyhomes.co.in Do send an email if you have any queries at thehappyhomesblog@gmail.com

Helios: Shoe-care Products

Helios : Shoe-care products form an integral part of grooming for every individual

It is a proverbial scoff that shoes convey useful information about their wearers. Even the legendary fictitious genius of ‘Sherlock Holmes by Sir Arthur Conan Doyle’ has reiterated the importance and reliability of judging a personality based on the way he has maintained himself even when it comes to his shoe-care.

By Mr. Sahil Gupta, Managing Director, C.P. Marketing Inc.

It is apparent that we choose our shoe-care products which on one hand caters to our style, class and status and on the other bestows our shoes with shine, durability and longevity. However, in India our preference remains limited to only buying shoes and we don’t really understand the requirement of shoe care products. And this is the reason why the category of shoe-care products in India is still very small.

As per a recent industry report, currently the participation of shoe-care

products in the shoe industry in India is not more than 1 per cent, while in other regions like Europe, the amount of shoe-care business is 5-6 per cent of the shoe market. Looking at the Indian population as a huge customer base, obviously there is a significant untapped potential in shoe-care segment. Such scenario offers an attractive and very profitable business opportunity, provided stress is laid on adequate consumer education and awareness. The Indian consumers need to understand that well maintained shoes matter the most, as a pair of beautifully made expensive shoes never stand their ground if these are unpolished, torn, faded or dirty.

Still, growing at the current pace, I’m sure within the next five years, the shoe-care segment will be an established category and it will be able to garner double digit growth easily. It is because, fast growing Indian population, maturing middle-class and more and more well-educated people who want to spend more on aspirational brands, have presented a sizeable opportunity in this segment. Making the most of this opportunity, we have already established ourselves as one of the biggest players in this segment. C.P. Marketing Inc, “under the wide umbrella of its shoe-care brand Heliohas already presented an exhaustive range of shoe care products such as trendy and innovative products for suede & nubuck leather, shoe creams, wooden shoe trees, sports cleaners, shoe, besides many other such product

variants.” 

At Helios, we envision to change the mindset so far as choice and purchase of shoe care products in India is concerned. There is a need to change the demand pattern from need based to aspiration based, as these products form an integral part of grooming for every individual.

About the Company

Established in the year 2000, we “CP Marketing Inc.”, are a renowned

manufacturer, supplier, trader and exporter of a wide array of Shoe CareProducts in the market. These products are widely known among the clients for their efficient performance, long service life and superior quality. The company C. P. Marketing Inc was floated specifically to manufacture and market all the 'Helios' products. In a span of just 15 years, Helios and its products have made its presence conspicuous in almost all the prestigious shopping centers and sale counters of the major shoes and departmental stores in India.

Owing to ethical business practices and transparency in deals, C.P. Marketing Inc. has been able to expand its market to North America. Company’s smooth and fast delivery system ensures that its products are delivered to the clients within the stipulated time frame. Under the guidance and leadership of founder and mentor Mr. Rakesh Gupta, company has gained an enviable position in the market. His vision, sincerity and dedication towards the organization has enabled us to deliver superior products with utmost client satisfaction.

The organization is backed by a team of professionals who have in-depth knowledge and immense experience in this field. They use the latest technology available in the market for manufacturing these products. We make sure that our products conform to the industry set standards by checking these at various levels. Our professionals maintain close relations with the customers and strive to make continuous improvement in the products on the basis of the customers’ feedback.

Asian Paint Meet, Mumbai #Statementfurniture

Tranform your furniture with Asian Paints

DO YOU HAVE A STATEMENT PIECE OF FURNITURE?

I visited the gorgeous Asian Paints Colour Store in Bandra for an exciting and informative meet focused on the idea of transforming furniture that we have in our homes so that they become statement pieces that express our style and personality.

The Asian Paints - Colours, Bandra was inspiring, I could spend hours there getting lost in the swatches and design technology. 

The meet started with a warm welcome. Firstly we started exploring around the store. The store offers touch, feel and experiencing colour in ways you had never before imagined. The Asian Paints Colour Store is infused with experiences so spectacular and advanced, that you will feel magicial! 

Experience - Inspiration - Expertise And more!

And now Asian Paints introduces Woodtech studio, your one-stop shop to everything wood! Whether you're looking to craft a new wooden furniture or renew the life of an older one or just aspire to be the newest wood connoisseur in the town. You have come to the right place. Discover the magic of wood and explore the possibilities of finishes to enhance your #statement furniture piece and with it your space. 

Who does not like a change? I love changes in live. And I am always attracted to the décor, which can enhance my house with my taste. My requirement has got a helping hand of woodtech studio by Asian Paints. So instead of throwing the old furniture I can craft or transform it into a newer #statementfurniture, which shows my creativity and adds to the to the décor of my home.

I liked the concept explained by Deepa, woodtech expert at the Asian Paints. She gave us idea of The Sculptural Furniture collection -- Family, Inheritage, Delicacy, Meticulously, Expertize, and Tenderness. She took us through Ormacheppu concept is introduced by Asian Paints to get the feel of Kerala.

We also learnt about Mr. Preeyawat Temchavala, Asian Paints designer who has innovated such a beautiful  pieces of #statementfurniture. Another concept I was really attracted to was by fashion designer Sabyasachi Mukherjee that included imagery of Bollywood icon Deepika Padukone.

Various area are created within the store and they are just made for you. You can reach out to the #asianpaints experts who will guide you in every step and inspire you with concepts and ideas.

For further details you can visit:

https://www.asianpaints.com/woodtechstudio