LYN Nail Paints

Live Your Now (LYN) launches their new Retail Range of Nail Paints

~India’s first ever vegan friendly nail lacquers will now be available at retail stores across the country!~

September 2017, Mumbai: “Live Your Now (LYN)” has recently launched their new retail range of nail paints in India. These new lacquers come in a range of 12 colourful shades in a palette spanning warm nudes like “Bricking Bad” ; corals like “Coral Of The Story” & “SorBae” ; pretty shades of pinks like “Lil Miss Piggy” , “Pinkie Pie” & “Petal Of Honour” , a refreshing lavender called “Lav-In-The-Air”;  to vibrant oranges like “Tutti Frutti” & “Orange Is The New Orange”, a festive red called “Dragon Lady”, a bold berry hue called “Under Currant” and a deep blue shade called “Genie In A Bottle” .

For the first time, this new retail range of nail lacquers is not just cruelty free, but they are also vegan friendly! All the ingredients that have been used in the formula of the nail lacquers are completely vegan in nature. The Live Your Now team has worked closely with an expert formulator based in France to create a revolutionary High Definition nail lacquer that promises to give nothing less than pure color perfection.

As with their previous salon range of nail lacquers, the new retail range of LYN Nails also had their innovative flat brush technology that delivers precision and colour for a smoother, faster and streak free professional finish. Live Your Now (LYN)’s salon quality nail lacquers with their pigment-rich formula glide on like satin and dry fast!

Manufactured by Headrush Marketing Pvt. Ltd., the all-new range of vegan friendly LYN nail lacquers will now be available across select retail stores in Mumbai as well as online on Nykaa.com, Purplle.com, etc.

Commenting on this important occasion, Mr. Nitin Kalwani, Owner, LIVE YOUR NOW (LYN) said, “After the widespread reception & success of the salon range of LYN nail lacquers, we are extremely excited to have finally entered the retail market. Our high quality & vegan friendly nail lacquers will now be available across beauty stores in the country as well as online thus making it easier for our consumers to purchase the all-new palette of LYN Nails! LYN believes that after 14 years of industry experience, the brand is a true partner and friend in the nail industry which aims to expand the promise and possibility of beauty for hands and feet. The brand stands for enhancing the beauty of women with ingredients that are wrapped in insight and inspiration. The objective is to want women to look, live and feel their best.” #VeganColourSplash #LYNNails

Details:

The new retail range of LYN Nails come in a bottle size of 8 ml and are priced at Rs. 175/- a bottle

For Headrush Marketing Pvt Ltd:

Contact: 022-61379191

marketing@headrushmail.com

For further details contact:

Sneha Iyer:  +91 9987070245 sneha.iyer@madisonpr.in 

Shweta Pawar:  +91 8082774830 shweta.pawar@madisonpr.in 

AVON True Look Book

AVON India’s Celebrity Makeup Expert Renuka Pillai Launches AVON True Look Book

AVON engages with consumers through a Mall Activation

May 2017, Mumbai: AVON, the women’s beauty brand bringing new dimensions to beauty has launched AVON True Look Book. The look book was launched by AVON India’s celebrity make up expert, Renuka Pillai in Phoenix Market City, Kurla. who was also the guest of honor at the event.

During AVON True mall event, AVON engaged with consumers and ran exciting contests and gave free make overs. The brand created a setup to invite and pamper women and make them experience the AVON True range. The launch of the AVON True Look Book was amidst a special gathering of beauty experts and influencers who came together to celebrate beauty. They also participated in sessions conducted by Renuka Pillai on beauty make up tips and tricks. The look book featured the beautiful looks of women from different walks of life and included their views on the different facets of beauty and how it inspires them. The event was an initiative to provide women the platform to express themselves and make them feel special.

Commenting on the activity, Swati Jain, Marketing Director, AVON India said, “Avon follows the philosophy of Beauty for a Purpose and being a woman-centric brand, all our campaigns and initiatives revolve around making women feel confident and beautiful.  Through Avon True look book launch, we wanted to reach out to women from various strata and invited them to come and celebrate their beauty with AVON.  This activity is a testimony to our vision to make women feel optimistic and positive about themselves.”

Renuka Pillai, Makeup Expert, AVON India on her association with AVON True Make Look book launch, “It feels great to be associated with an activity that is honoring beauty. Every face is beautiful and AVON respects it. The event is a novel approach to reach out and search for women who represents the AVON true women through the AVON True look book launch”

The AVON True mall event received phenomenal response from the influencers and the consumers as they all got a chance to experience the AVON products and learn quick beauty tips.

About Avon

Avon is the company that for 130 years has stood for beauty, innovation, optimism and, above all, for women. With 6 billion dollars in annual revenue, Avon Products are sold through 6 million active independent Avon Sales Representatives worldwide. Avon Products include color cosmetics, skincare, fragrance and fashion and home, featuring such well-recognized brand names as Avon Color, ANEW, Avon Care, Skin-So-Soft, and Advance Techniques. Learn more about Avon and its products at www.avoncompany.com.