Wednesday 24 June 2015

Runway Fantasy To Come Alive At The Grand Finale Of LFW

Lakmé, India’s most iconic beauty brand, is all geared up to explore the realm of fashion fantasy with Gaurav Gupta as the Grand Finale Designer at Lakmé Fashion Week Winter/Festive 2015, to be held from August 26th to 30th at Palladium, Mumbai. Renowned for his edgy designs and futuristic concepts, Gaurav will be lending his avant garde vision to the finale collection in his signature style.
Gaurav pinned modern Indian couture on the global map by reinventing the traditional sari with gothic art and three-dimensional metal and leather embroideries. With Gaurav infusing his fantastical energy into design, this season’s Grand Finale at Lakmé Fashion Week promises to be an exciting affair with imaginative sculpting as the dominant theme.


It is an honour to be chosen as the Grand Finale designer for India’s premier fashion event. I am excited to be celebrating my 10 years' journey in fashion by presenting the new collection as part of Lakmé Fashion Week’s 15 year milestone. The new collection, is going to be a progressive dialogue between Lakmé’s Sculpt beauty statement and my drapes. While fantasy will remain at the heart of my collection, you will definitely see a playful juxtaposition of structure with fluidity and red carpet glamour” said Gaurav Gupta, Grand Finale Designer, Lakmé Fashion Week Winter/Festive 2015.

“As the trendsetters, we at Lakmé are excited about collaborating with Gaurav Gupta to define the future of fashion. We are confident that he will reinvent the Lakmé-inspired SCULPT fashion statement with his experimentative design,” said Purnima Lamba, Head of Innovation at Lakmé.
With their world class runway showcase and backstage beauty trends, Lakmé brings the best of fashion and beauty to the forefront. This August, Lakmé along with Gaurav Gupta, will once again reinvent the finale stage at the most anticipated show at Lakmé Fashion Week Winter/Festive 2015.
About Lakmé Fashion Week:

Lakmé Fashion Week (LFW) is jointly organized by Lakmé, the No.1 cosmetics and beauty services brand in India and IMG Reliance, the global leader in sports and entertainment event marketing and management. LFW has been conceived and created with a vision to “Redefine the future of fashion and Integrate India into the global fashion world”. LFW is organized twice every year. Lakmé Fashion Week Winter/Festive 2015 will be held from August 26 – August 30, 2015 at Palladium Hotel, Mumbai. For further information log on to http://www.Lakméfashionweek.co.in

About Lakmé:
Contemporary Indian beauty expert Lakmé continuously innovates to offer a wide range of, high performance and world class color cosmetics, skincare products, and beauty salons. In addition to leveraging Unilever’s worldwide expertise, Lakmé also partners with the leading cosmetic house Milan-based Intercos Italia, Schwann Stabilo Germany and Paris-based Fiabila. Combining international cosmetic technology with an in-depth understanding of the Indian woman’s needs, Lakmé also offers its consumers a comprehensive beauty experience through its products and services at the Lakmé Salons and Studios. For further information log on to www.lakméindia.com

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